Oct 15
19
Our biggest job as marketers is to lead customers to the conclusion that we are the best answer for their business problems. The first step in leading your customers down the logical path to choosing your company, is understanding who they are, what they care about and the things that impact their purchasing decisions. Creating buyer personas can help you identify your best customers and create a marketing strategy that targets their needs.
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How Does Katie Martell of Cintell MAKE Marketing Magic? #MPB2B